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Date 20/01/2012

Launch of Aggneo™, A Consistent Range of Recycled Aggregates for A Wider Range of Applications

Concord, Ontario

Lafarge Canada Inc.

 

Today, Lafarge Canada Inc. announces the launch of Aggneo, a new range of high standard recycled aggregates.  Aggneo is a Lafarge Group global initiative with the goal to offer a reliable and sustainable construction solution starting at the foundation of customer's needs.

 

"Lafarge's commitment to the environment is a top priority," says Bruce Semkowski, Vice President & General Manager, Aggregates, Lafarge Eastern Canada. "The introduction of Aggneo not only responds to the challenges of sustainable construction, but also raises the bar for reliable, recycled aggregates. This innovation is the result of almost two years of development by the Lafarge Group."

 

Traditionally, recycled materials are often limited to non sensitive applications such as general fills. Thanks to its performance, Aggneo is a consistent and reliable alternative to virgin aggregates for a wider range of applications, including base for heavy traffic roads.

 

As a worldwide aggregates producer, the Lafarge Group uses the highest quality of recycled materials and ensures that high frequency and rigorous quality controls are implemented at each step of the process - from sourcing to delivery.

 

"The Lafarge Group is constantly seeking ways to increase its performance with 50 percent of the Group's Research and development investments dedicated to sustainable construction," says Bruce Semkowski. "By encouraging recycling through Aggneo, we have found one more way to provide innovative, sustainable solutions that our customers can use."

 

Aggneo diverts used materials away from landfills and preserves natural aggregate reserves by using recycled concrete.  Often, our recycling yards are also closer to job sites where aggregates are consumed, reducing CO2 emissions through shorter transport distances. This proximity meets the need of contractors for local products allowing them to reduce their consumption of natural resources and eases the demand of increasing landfill costs.

 

Aggneo has already been introduced in the United Kingdom and will progressively be rolled out in North America starting with Eastern Canada. For more information on Aggneo, please visit the Lafarge North America web site: www.lafarge-na.com/aggneo

Contact:

Laurent Villanueva

Director of Sales & Marketing, Lafarge Canada Inc.

Phone: 905.532.3776

Laurent.villanueva@lafarge-na.com,

 

Serene Jweied

Lafarge North America Communications Director

Phone: 703.480.6647

INFORMATIONS COMPLÉMENTAIRES

Lafarge S.A., together with its subsidiaries (the "Lafarge Group" or the "Group"), is the world leader in building materials, with top-ranking positions in all of its businesses: Cement, Aggregates & Concrete and Gypsum. With 76,000 employees in 78 countries, the Group posted sales of 16.2 billion Euros in

2010.  Lafarge North America Inc. and its subsidiaries, including Lafarge Canada Inc., ("Lafarge"), are Lafarge Group companies, and together constitute the largest diversified supplier of construction materials in the United States and Canada.

 

Lafarge was ranked in sixth place by the "Carbon Disclosure Project" and joined the global "Dow Jones Sustainability Index" in 2010 for its sustainable development work. With the world's leading building materials research facility, Lafarge places innovation at the heart of its priorities, working for sustainable construction and architectural creativity.

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