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Date 07/05/2011

Lafarge Announces LiftLite™ Gypsum Wallboard

Reston, VA

Lafarge North America Inc.

 

Lafarge North America announces LiftLite, its new family of lightweight wallboards formulated to be significantly lighter than standard gypsum wallboard allowing for easier and faster installation as well as reducing strain and fatigue on the jobsite. LiftLite has excellent sag resistance and can therefore be used on both walls and ceilings eliminating the need to inventory two different types of wallboards.

 

LiftLite is made with 99% recycled content and is designated as a low volatile compound (VOC) emitting product through the achievement of the GREENGUARD® Children and SchoolsSM certification. As a result, LiftLite can assist with the attainment of credits for projects seeking LEED certification. LiftLite offers building professionals the same great performance as traditional wallboard but with improved transportation and installation cost savings. It is easier to score and snap and produces less dust on the jobsite.

 

"Health and Safety is a top priority at Lafarge and we are proud to offer a lightweight wallboard that reduces strain and fatigue of drywall contractors and allows our customers to achieve increased operational efficiencies" said Stephen DeMay, Vice President of Sales. "LiftLite does just that".

 

"This addition to our line of recycled gypsum boards helps us offer our customers a wide variety of products that contribute directly to more efficient and sustainable buildings" adds Isabelle Shiffrin, Vice President of Marketing.

 

The LiftLite family of products; 8', 10', 12' and 54" are being introduced now. Contact your local representative for availability and pricing in your area or Lafarge Customer Value at 1-800-944-7613.

 

Contact:

Terrance O'Brien,
Manager of Innovation Sales and Product Development
703.480.3732

ADDITIONAL INFORMATION

Lafarge S.A., together with its subsidiaries (the "Lafarge Group" or the "Group"), is the world leader in building materials, with top-ranking positions in all of its businesses: Cement, Aggregates & Concrete and Gypsum. With 76,000 employees in 78 countries, the Group posted sales of 16.2 billion Euros in 2010.  Lafarge North America Inc. and its subsidiaries, including Lafarge Canada Inc., ("Lafarge"), are Lafarge Group companies, and together constitute the largest diversified supplier of construction materials in the United States and Canada.

 

The Lafarge Group entered the global "Dow Jones Sustainability Index" in 2010 in recognition of its sustainable development actions. The Group places innovation at the heart of its priorities, working for sustainable construction and architectural creativity.      

 

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