Lafarge Educates Cyclists on Blind Spots Around Concrete Trucks During Bike to Work Week
Vancouver, British Columbia-June 7, 2016 - More than 11,500 bike riders who participated in the HUB's Bike to Work week May 30-June 5th in Metro Vancouver benefited from Lafarge Canada Inc.'s event sponsorship and safety education.
Lafarge operates over 100 ready-mix concrete trucks which travel throughout Vancouver delivering to construction sites. "We are highly conscious of the risk introduced when these large trucks travel in close proximity to cyclists. Our drivers receive specific training to equip them with cautious driving behavior on urban streets. Bike to Work week was an ideal opportunity for us to reach out to cyclists and build their awareness of our trucks and their blind spots, commented David Beaupré, VP, Ready-Mix for the Greater Vancouver Area.
At three of the Celebration Stations during the event, Lafarge had a concrete mixer truck with cones highlighting the large blind spots cyclists should avoid when riding. In addition, Lafarge volunteers shared other useful tips such as the importance of planning routes, use of hand signals, and riding in a straight line.
"We were delighted to partner with Lafarge during Bike to Work Week to help spread important safety messaging," said Laura Jane, the Director of Corporate Engagement and Events at HUB Cycling. "We also had record-breaking Bike to Work Week participation this spring and couldn't have done it without the support of businesses like Lafarge."
About Lafarge Canada Inc.
Lafarge is Canada's largest provider of diversified construction materials and a member of the global group, LafargeHolcim. With more than 6,000 employees and 250 sites across Canada, our mission is to provide construction solutions that build better cities and communities. The cities where Canadians live, work, and raise their families along with the community's infrastructure benefit from the solutions provided by Lafarge consisting of aggregates, asphalt and paving, cement, precast concrete, ready-mix concrete and road construction.
Through LafargeHolcim's 2030 Plan, Lafarge is committed to providing solutions using sustainable manufacturing practices and improving the environment in and around its operations. At locations across Canada, we have worked to reduce carbon dioxide emissions, restore wetlands for native plants and animals, and identify waste materials that can be recycled and used in our operations. For more information: www.lafarge-na.com
About Bike to Work Week
Each spring and fall, Bike to Work Week encourages everyone to bike the daily commute. In 2016, HUB Bike to Work Week will happen from May 30 - June 5.
Bike to Work Week has a demonstrated track record of getting more people on bikes. In just 10 years since Bike to Work Week began in Metro Vancouver, the event has motivated over 88,000 participants, including over 14,000 people who had never cycled to work before.
The benefits from the Bike to Work Week program are numerous, from reducing the environmental impact of transportation, to building strong teams and communities and contributing to healthier lifestyles.
Lafarge Canada Inc.
Director, Corporate Engagement & Events
Lafarge Canada Inc.